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7 Shocking 2025 Updates On Alix Earle: Breakup, $20M Net Worth, And New Ventures

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The "Hot Mess" era of Alix Earle continues to evolve at a breakneck pace, with the social media superstar making headlines almost daily in late 2025. After a year defined by high-profile relationships, major business deals, and a deep dive into reality television, Earle has solidified her status as one of the most influential digital creators globally. Her candid "Get Ready With Me" (GRWM) videos have translated into a multi-million-dollar empire, but the public's fascination is just as much with her unfiltered personal life.

As of December 12, 2025, the conversation surrounding Alix Earle is dominated by a major split, a massive career pivot, and an astronomical net worth estimate. From the dance floor of *Dancing with the Stars* (DWTS) to the boardroom of a new spirits investment, here is the essential, up-to-the-minute breakdown of everything Alix Earle has been up to.

Alix Earle: The Complete Biography and Profile

  • Full Name: Alix Ashley Earle
  • Date of Birth: December 16, 2000
  • Age (as of Dec 2025): 24
  • Hometown: Monmouth County, New Jersey
  • Education: University of Miami (Graduated 2023)
  • Occupation: Social Media Personality, Digital Creator, Entrepreneur
  • Known For: "Get Ready With Me" (GRWM) videos on TikTok, candid vlogging style, "Hot Mess" podcast
  • Major Accolades (2025): TIME100 Creators List, Forbes Top Creators List (#32)
  • Estimated Net Worth (2025): Ranging from $8 million to $20 million

The Definitive End of the Braxton Berrios Relationship

The biggest personal news dominating the end of 2025 for Alix Earle is the confirmation of her split from NFL wide receiver, Braxton Berrios. The couple, who first sparked dating rumors in early 2023, had become a staple of her content, but speculation of a breakup began swirling intensely around mid-2025.

What Led to the Split?

While neither Earle nor Berrios have offered an official, detailed statement, reports in December 2025 confirmed the end of the two-year relationship. The pressure of the public eye and their demanding careers are often cited as major factors. Earle herself gave an emotional update on the relationship in February 2025 and later detailed a "breakdown" she had with Berrios during the 2025 VMAs, suggesting the relationship had been under strain for some time.

Following the news, Earle posted a selfie on her Instagram Stories, showcasing a blonder, "fresh-faced" hairstyle, which many fans interpreted as her marking a "new chapter" in her life post-breakup. Berrios, who played for the Miami Dolphins during their relationship, has since been the subject of new dating rumors, though nothing has been confirmed.

The $20 Million Empire: Net Worth and New Business Ventures in 2025

Alix Earle's financial success in 2025 is nothing short of extraordinary. Her ability to translate her authentic, relatable online personality into lucrative brand deals and investments has propelled her net worth into the stratosphere.

The Skyrocketing Net Worth

Her estimated net worth has seen a dramatic increase, with some 2025 reports placing it as high as $20 million, a massive jump from earlier 2023 estimates of $1-2 million. This wealth comes from a combination of high-value sponsored posts, major endorsement deals, and strategic investments.

First Major Investment: SipMargs

In a significant business move in 2025, Earle became an investor and brand partner for SipMargs, a canned cocktail margarita brand. This marks her first major venture into the spirits space, demonstrating a clear move from pure influencing to strategic entrepreneurship. Her creative direction is already visible in the brand's cheeky advertisements, leveraging her signature "Hot Mess" aesthetic to appeal to her massive young adult audience.

The Return of the 'Hot Mess' Podcast

Another major career development in 2025 was the status of her highly popular podcast, *Hot Mess*. After a much-publicized split from Alex Cooper's Unwell Network in February 2025 due to reported business disagreements, the rights to the podcast returned to Earle. She has since teased the return of the show, promising a new, independent chapter for her audio content. This move gives her full creative and financial control over one of her most successful platforms, a power play that further cements her business acumen.

Controversies and Career Milestones: DWTS, TIME100, and Feuds

Earle's rise to fame has not been without its bumps. Her candid nature often puts her in the center of public debate, yet her influence continues to grow, evidenced by major industry recognition.

Dancing with the Stars and Political Backlash

Earle joined the cast of *Dancing with the Stars* (DWTS) in 2025, which brought her a new level of mainstream visibility. However, her time on the show was marked by a minor controversy in October 2025 when a political view she expressed led to some viewers calling for her exit. Despite the backlash, her participation kept her in the cultural zeitgeist, introducing her to a broader, non-TikTok audience.

The Alex Cooper Feud Rumors

The influencer world was abuzz in 2025 with rumors of a "beef" or feud between Alix Earle and fellow podcast mogul Alex Cooper, largely stemming from Earle's departure from the Unwell Network. The speculation intensified when Earle left an ambiguous comment on a TikTok post, saying, "My Co–Star told me," which many interpreted as a veiled reference to Cooper and the *Call Her Daddy* podcast. While unconfirmed, this narrative highlights the intense, competitive nature of the top-tier creator economy.

TIME100 and Forbes Recognition

On the positive side, 2025 was a year of major accolades. In July 2025, Alix Earle was named to the inaugural TIME100 Creators list, recognizing her as one of the most influential digital figures globally. She also secured a spot on Forbes' 2025 Top Creators list, ranking at #32, a testament to her massive reach, engagement, and financial success. These recognitions confirm that Alix Earle is no passing trend—she is a powerful, long-term force in the media landscape.

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alex earle

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